Lead Capture & Lead Outcomes
Tell Meta which leads became customers, so it finds more like them.
- You approve every change
- Every change undoable
- Meta + Google
Lead outcomes
Not more leads. Better leads.
Track every lead through your stages, see where they drop off and why, and send outcomes back to Meta, so it finds more people like the ones who actually bought.
- Lead ladder with drop-off insights
- AI explanations and alerts
- Outcomes sent back to Meta
Your Brand
Illustrative example · sample data
Lead outcomes
- Send lead outcomes back to Meta
- Meta learns which leads turn into customers
Lead quality
- A lead ladder (stages)
- Funnel and drop-off insights with AI explanations
- Alerts
Three steps. No guesswork.
- 1
Capture leads
From instant forms and campaigns.
- 2
Track quality
Move leads through your lead ladder and spot drop-offs.
- 3
Teach Meta
Send outcomes back so Meta optimises for real customers.
Built to keep you in control
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You stay in control
Nothing changes on Meta until you approve, unless autopilot is on.
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Undo anything
Every change can be undone.
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Budget safety
Budgets move at most 20% at a time.
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Consent first
Contact lists are uploaded only with consent.
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Brand safe
We never copy competitors' wording, prices or trademarks.
Questions about Lead Capture & Lead Outcomes
Why send lead outcomes to Meta?
So Meta learns which leads became customers and finds more people like them.
Works great with
All features →Get started with Lead Capture & Lead Outcomes
Set up in minutes. You approve every change, and every change can be undone.